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marketing services

If this is the first time you've considered dipping your toes in the online pool, don't be scared. Essentially, online marketing uses all the same disciplines that you see offline but given geeky names and a slightly different set of rules. But we also have plenty to offer clients who already have a substantial presence online.

The internet is vast and it's easy to feel that your brand won't make an impact. But with experience in every aspect of online marketing, we can guide you through the minefields of online advertising, media planning, search engine registration, email marketing and viral campaigns to ensure that you hit the maximum number of eyeballs.

ONLINE ADVERTISING
Since the dotcom bubble burst, online advertising has matured into a field with more realistic aims. Without boring you senseless with statistics, it is thought that the average person in the UK now consumes 20% of their media online. Compared to 10% for newspapers and just 7% for magazines, establishing or bolstering your online presence is a no-brainer. But then Spike Milligan thought that 82.2% of all statistics are made up on the spot...

We've been creating top-notch online advertising campaigns for a diverse range of brands and for equally diverse budgets, liaising with prominent media buyers to get your campaign noticed. We know what works but we’re constantly pushing the boundaries of technology and our own creativity to deliver a campaign that meets, and hopefully exceeds, your expectations.

EMAIL MARKETING
A tricky one, this. Do it right and customers will be clicking through in droves. Do it wrong, however, and email servers will treat your finely-crafted message as spam or, worse, your prospective customers treat it as spam and hit the 'delete' button.

Fear not though – we can puff out our chests and honestly say we’ve been doing this for years. We have the knowledge, we have the technology. Not only can we provide the copy that will sell your message in a flash, we can also build the emails themselves with plenty of graphics and images to enhance the text. And if you want to be really showy, we can even create video content that can be streamed directly into the email.

ONLINE PROMOTIONS
As has been pretty well established, content is king and having worked intimately with three of the largest internet service providers in Europe (namely MSN, Tiscali and World Online), we know that content producers for websites and portals always need a constant stream of material to refresh their pages. We know how to exploit this to gain the best possible coverage for your campaign. Everyone likes something for nothing so even a free-to-enter competition can generate colossal amounts of traffic and get your brand noticed.

VIRAL MARKETING
Like a virus itself, viral campaigns need to be infectious, providing a message in a form that your target customers can't resist passing on to their nearest and dearest. It's a tough nut to crack, but we can do it.

Viral campaigns come in all shapes and sizes, from cool but simple images to addictive games and must-see videos. In partnership with our sister company, Peanut Films, we have not only the ideas but also the tools to produce incredible video material for your viral campaign.



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